School of Engineering and Management
Dual Bachelor’s Degree in Chemistry and Business Administration and Management Dual Bachelor’s Degree in Chemical Engineering and Business Administration and Management Dual Bachelor’s Degree in Biotechnology and Business Administration and Management Dual Bachelor of Engineering Degree in Industrial Engineering and Business Administration and Management Dual Bachelor’s Degree in Chemistry and Chemical Engineering Dual Bachelor’s Degree in Tourism and Hospitality Management and MarketingSchool of Engineering
Master’s Degree in Analytical Chemistry Master’s Degree in Pharmaceutical Chemistry Master’s Degree in Chemical Engineering Master’s Degree in Industrial Engineering Master’s Degree in Bioengineering Master’s Degree in Biopharmaceutical Business Master’s Degree in Cosmetics and Fragrances Master’s Degree in Materials Science and EngineeringSchool of Management
Master’s Degree in International Marketing in a Digital Environment Master’s Degree in Auditing and Management Control Master’s Degree in Wealth and Financial Management Master’s Degree in Industrial Business Management Master in Global Entrepreneurial Management Master's Degree in Neuromarketing Master's Degree in Accounting, Data Analytics and ESG ReportingSchool of Engineering and Management
Dual Master’s Degree in Analytical Chemistry and Industrial Business Management Dual Master’s Degree in Pharmaceutical Chemistry and Industrial Business Management Dual Master’s Degree in Bioengineering and Industrial Business Management Dual Master’s Degree in Chemical Engineering and Industrial Business Management Dual Master’s Degree in Industrial Engineering and Industrial Business Management Dual Master’s Degree in Industrial Engineering and Chemical Engineering Dual Master’s Degree in Biopharmaceutical Business and Bioengineering Dual Master’s Degree in Biopharmaceutical Business and Pharmaceutical ChemistryMásters
Executive MBA Máster en Dirección de Operaciones Máster en Dirección de Compras Estratégicas Máster en Packaging Management Máster en Dirección de Empresas Hoteleras Máster en Organización de Eventos y Turismo de Negocios Máster en NeuromárketingPosgrados
Posgrado en Ingenería de Plantas Farmacéuticas Posgrado Product & Process Engineering Managament Posgrado Manufacturing Plant Leadership Posgrado Global Logistics & Supply Chain Management Posgrado en Gestión Estratégica de Compras (MIP) Posgrado en Envasado, Logística y Circularidad del Packaging Posgrado Packaging Project Management Posgrado Diseño Estructural y Desarrollo de Packaging Posgrado en Perfumes y Fragancias, Mercado y Aplicaciones Posgrado Dirección Avanzada del Laboratorio de Calidad Posgrado en Tecnología de Pinturas Posgrado en Ética Medioambiental Posgrado en Hotelería de Lujo Posgrado en IA y Web3 aplicada a Alojamientos Turísticos Posgrado en Gobierno y Dirección de la Pyme (Vértice)
At the end of the 69 ECTS credit hours, students will earn the Official Master’s Degree in International Marketing in a Digital Environment and the URL-specific Master’s Degree in International Marketing & Sales Management issued by IQS–Ramon Llull University.
The programme offers a wide selection of courses that combine theory and hands-on work, allowing you to gain in-depth knowledge of international marketing in a digital environment, from international marketing strategy to digital marketing. The classes are held in the afternoon and evening and are compatible with electives, internships, or part-time work (if applicable).
*Only for students who wish to apply to a PhD programme.
The Dual Master’s Degree in International Marketing in a Digital Environment / International Marketing & Sales Management provides specialized training in international marketing, digital marketing, and sales management, combining academic rigour with practical application. You will develop skills that will allow you to launch a career in marketing in international companies.
Years
1 academic year
Credits
60 + 9 ECTS Credits
Start
October 2024
Timetable
Monday to Friday: 3:00 pm to 8:00 pm
Language
English
Degree
Official degree
Intended for:
Students who have a degree in business, economics, or management.
Neuro&Digital Marketing Lab where students can work on their analytical skills.
Discover the latest trends in international marketing and digital marketing in a global environment.
Faculty made up of professionals from Spain and abroad.
Gain work experience with in-company internships.
The Neuro & Digital Marketing Lab at IQS is an innovative physical space equipped with advanced digital marketing software and state-of-the-art neuromarketing tools that enables consumer behaviour research in order to develop products and services tailored to consumer needs.
This new laboratory helps to improve students’ digital and analytical skills in a collaborative environment as they can participate in creating and analysing results that study consumer behaviour.
By doing this Master’s Degree in International Marketing in a Digital Environment you will obtain professional guidance in order to:
You will also get the necessary research guidance in order to do your doctoral thesis and pursue a doctoral degree from the IQS School of Management doctoral programme. If this is your case, you will have to take 12 ECTS for research.
The main objective of the Dual Master’s Degree in International Marketing in a Digital Environment / International Marketing & Sales Management is to specialize in three areas:
The entire programme employs a methodology that combines academic rigour with the practical application of the knowledge you will acquire during your studies. This master’s degree is designed so you can develop the necessary skills to launch your professional career in the world of marketing within international companies.
Completing the Dual Master’s Degree in International Marketing in a Digital Environment / International Marketing & Sales Management will help you acquire the following skills related to digital and international marketing:
If you want to discover what university life is like at IQS and find out all the details about this master’s degree, who better to tell you about it than our students?
At IQS, each student is a story of motivation, dedication, and success. Based on their experience, you’ll be able to get a more accurate view on the master’s degree, the subjects, and the professional impact it has on students.
Carlos Malet Falcó, PhD
Strategy and Business Management
Jan-Hinrich Meyer, PhD
Department of Business Management
Jorge Matute Vallejo, PhD
Department of Business Management
Mª Belén Derqui Zaragoza, PhD
Dean’s Office of the IQS School of Management and Department of Business Management
Noelia Jiménez-Asenjo de Pedro, PhD
Department of Business Management
Ramon Palau Saumell, PhD
Department of Business Management
Cezar Pereira
Industry Head Portugal en Tiendeo (Shopfully)David Cazorla
Presidente Henkel IbéricaEsther Bernadó
European Commission. National Expert HEInnovate Facilitators Group, European Commission, DG Education & CultureNational Expert HEInnovate FacilitatorsJordi Juncá
Digital Product Owner en AtkiosMarta Escuin
Senior Client Office en Ipsos EspañaMiriam Soto
Category Manager/Perfect store en AffinityPilar Martinez Gallego
Head of Digital en GIGI STUDIOSThe Dual Master’s Degree in International Marketing in a Digital Environment / International Marketing & Sales Management features two tracks:
Once you have completed your marketing studies and are a graduate of the Dual Master’s Degree in International Marketing in a Digital Environment / International Marketing & Sales Management, the IQS School of Management makes the Career Services office available to you. This service will support you in your professional development and in finding job opportunities through our extensive network of companies that collaborate with the IQS Job Exchange.
Once you have completed your registration, the system will assign you a user number then you must create a password. You can check the status of your application at any time with this login information.
If you are an IQS student, you must pre-register directly from your SIGMA profile. Enter your username and password and go to official studies/pre-registration.
The master’s degree coordinator will contact you for an interview. Subsequently, IQS will notify you by email on the decision regarding your admission.
Once admitted, you have a period of two weeks to make your pre-enrolment payment. You must pay a pre-enrolment tuition fee of €1,000. The pre-enrolment payment is non-refundable and does not entail an additional cost as it will be deducted from the total tuition fees once your enrolment is finalized.
If you make the payment from outside of Spain, you must do so through Flywire: www.flywire.com/pay/iqsland
If you are a non-EU student, you will receive your visa letter once IQS has received your pre-enrolment payment.
Once the enrolment period has opened, and if you have completed the previous stages, you will receive an email from the IQS Registrar’s Office with the credentials and instructions you need to proceed with your enrolment.
Using your credentials, start your session on the SIGMA academic management application and formalize your enrolment by indicating the payment method.
IQS offers scholarships and financial aid to students who wish to study a master’s degree at IQS and who have completed their undergraduate studies at another university. We also provide scholarships for academic excellence, financial need, and international students.
Academic Excellence
For students who are beginning their master’s studies, this scholarship covers up to 40% of tuition for the best undergraduate academic transcripts depending on the applicant’s financial situation.
Financial need
For students with financial need. These scholarships are based primarily on your family’s income level and satisfactory academic performance. Scholarships for up to 40% of tuition fees are awarded.
International Students
For students who can prove they reside outside of Spain, have financial need, a solid academic record, and have been admitted to an IQS master’s degree.
IQS is strongly committed to quality and has different processes in place to ensure ongoing improvement through the IQS School of Management Quality Committee.
The Master’s Degree in International Marketing in a Digital Environment is an official master’s degree accredited by the University System of Catalonia Quality Agency (AQU). The Master’s Degree in International Marketing and Sales Management is a private master’s degree from Ramon Llull University.
In addition, the IQS School of Management has developed a quality audit system, called the Internal Quality Assurance System (SGIQ), which received a positive review from the AQU on 13 December 2012.
IQS is accredited by the AACSB (Association to Advance Collegiate Schools of Business, USA), the leading international accreditation entity for studies in the areas of business and accounting. The Bachelor’s, Master’s, and Doctoral studies at the IQS School of Management hold this accreditation and international recognition.
Top 100 – QS Business Masters Rankings: Marketing 2024
Best Masters Ranking Worldwide 2022
