Skip to content

Studies

Departments IQS School of Management

Business Management

Introduction

The Department of Business Management is responsible for coordinating studies in the knowledge areas of Marketing, Business Organization, and Law, as well as supporting the teaching and research initiatives of its faculty. In short, the Department’s primary functions include:

  • Coordinating teaching activities.
  • Ensuring that the subjects are taught both vertically and transversally.
  • Promoting its academic staff’s research activities.
  • Reviewing and approving doctoral thesis projects.
  • Undertaking academic and teaching projects.

Teaching

The Department’s main objective is to develop the skills of future professionals in the area of business administration and management, stimulating innovation, the efficient use of technology and information systems, and ethical behaviour.

The Department’s professors teach in the following degrees:

IQS School of Management:

  • Bachelor’s Degree in Business Administration and Management
  • Bachelor’s Degree in Marketing
  • Bachelor’s Degree in International Business
  • Bachelor’s Degree in Tourism and Hotel Management
  • Master’s in Global Entrepreneurial Management
  • Master’s in International Marketing in a Digital Environment / Master’s in International Marketing & Sales Management
  • Master’s in Industrial Business Management
  • Master’s in Auditing and Management Control
  • Master’s in Neuromarketing

IQS School of Engineering:

  • Bachelor’s Degree in Engineering Degree in Industrial Engineering
  • Bachelor’s Degree in Biotechnology
  • Bachelor’s Degree in Chemistry
  • Bachelor’s Degree in Pharmacy

Research

The lines of research of the Department of Business Management are framed in the areas of knowledge of Marketing and Business Organization. In summary they are the following:

Consumer Behavior

Services, tourism,sport, voice assistants, gamification, cryptocurrency, food waste, social networks, retail

E-Marketing

Neuromarketing

Tax avoidance, Moral decoupling and moral reasoning

Corporate Social Responsibility

Entrepreneurship

Innovation and Effectuation

Decision-making

Organizational Commitment

LGBTIQ+ issues in organizations

Diversity inclusion/exclusion, and resistance

Do you want to see more departments?